ABOUT
GLOBAL MARKETING LEADER
Constantly curious, with a thirst for new experiences … equally comfortable and successful delivering results in both enterprise FMCG and pure-play digital environments,
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Efrain has 20+ years of Fortune 500 and startup experience across various practices of modern marketing and has helped launch new companies, secured successful fundraising rounds, and generated over $100mn in growth & productivity at Diageo, The Coca-Cola Company, Accenture, & several successful digital startups. He’s a T-shaped marketer, with a breadth of experience across branding, commercial/trade, performance data-based marketing, digital marketing technology, insights, and analytics. Born in Puerto Rico, raised in Europe and the Middle East, and studied in the US, Efrain currently resides in Paris with his wife, daughter, and their numerous pets.
DWYER PARTNERS FOUNDER
A Barcelona native with New Zealand and Irish nationalities, Daniel is the Founder of Dwyer Partners, a Retained Executive Search Firmed specialized in Consumer Goods and Retail.
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Through a direct, open and honest style he has built an extensive network that’s resulted in successful client, candidate and coaching relationships over the last decade. Since the beginning of his career he’s worked on global projects in the world’s main hubs like New York, London, Los Angeles, Paris, Hong Kong and Dubai.
SENIOR STRATEGY DIRECTOR
Christine Nikolaou is a forward-thinking strategist and digital innovator with over a decade of experience, having held pivotal roles at industry giants like Procter & Gamble, Diageo, and The Coca-Cola Company.
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Christine’s career spans various functions, from supply chain, operations and sales to marketing and strategy, giving her a comprehensive understanding of the FMCG landscape. She has led high-impact teams and transformative initiatives across global markets, driving success in eCommerce and business development.
Currently based in Athens, Greece, Christine is committed to empowering women in business, mentoring through organizations like Women on Top and Lean In, and frequently speaking on leadership and digital transformation. With an academic background in architectural engineering, she blends analytical skills with creative flair, having founded two companies supporting the creative community and promoting inclusive wellness. A lifelong learner, Christine is passionate about languages—currently counting six—and enjoys reading, music, dance, and the occasional Dungeons & Dragons campaign.