The FMCG Guys

The FMCG Guys

 PODCAST & COMMUNITY

The leading Consumer Goods and Retail Podcast in Europe (and beyond).

We speak with senior leaders and industry luminaries to go deep into the most important, burning topics in the industry, leadership experiences, career paths, and the stories behind them.

The FMCG Guys
The FMCG Guys
The FMCG Guys
The FMCG Guys
The FMCG Guys

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Discover our latest episodes and inspiring stories.

Stories

Sep 26, 2026

#352. Kaan Aykac, Director DTC and E-Commerce at Electrolux: Conversion, Premium Experiences, LLMs, App vs Web
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Stories

Sep 23, 2026

#351. Marcin Bruś, Group Director of Advertising at Allegro: eCom in Poland and Central Europe, CMO Spend, Experimenting, Risk
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Stories

Sep 19, 2026

#350. Max Sinclair, CEO & Founder at Azoma: A big Announcement, Agentic, Rufus & Sparky, LLMs, Data, 5 Cs
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